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Ubertor Real Estate Blog

The best guide to Real Estate Marketing for Realtors websites worldwide 

Archive for September, 2010

Marylou Leslie Rocking Video

Friday, September 10th, 2010

Marylou Leslie is putting out some great videos. She is taking the time to put together interesting video tours of her properties with herself in front of the camera. Check out what she has done with her newest listing;

Willoughby Heights (Jeffries Brook) Legal Suite

Great work Marylou! Keep up the good work!

Ubertor Auto Blog Functionality

Friday, September 10th, 2010

I was asked the other day about the Ubertor Auto Blog functionality and what it can do. So I figured I would write a little bit about it here. The auto blog function within Ubertor was designed to help you keep you blog up to date with information about your real estate business. It is meant to be a part of the blog posts that you write in your day to day real estate business. Ideally your putting out a few blog posts a week, as well as videos in addition to the auto blog posts that talk about your listings and open houses.

Plus you have full control over the auto blog posts, you can disable them, customize them, or have just 1 or 2 of them on. Its up to you. In your control panel, in the listings tab, just click on options, from there you can manage your auto blog functionality. Here is a screen shot of that page:

Learn to Maximize Your Ubertor Website: Live Ubertor Tour, September 14th, 2010

Thursday, September 9th, 2010

Get expert advice from an Ubertor specialist on how to use the basics of the system. This is a great start for all new Ubertor users eager to learn how to begin maximizing their website for the most return. This is a live guided tour of Ubertor’s control panel – so if you’re on the fences about Ubertor’s software, click in and join the tour. See how easy it is to get a website up and running.

Join in 2 easy steps (Live Tour is FREE):

1. Register for the Live Tour on September 14th, 2010 @ 10:00 AM PST.

Simply click on this LINK at the time of the LIVE TOUR and JOIN!

2.  Use your microphone and speakers (VoIP) – a headset is recommended. Or, call in using your telephone.

Dial +1-702-473-3463
Access Code: 823727

The live tour will go over the following topics:

1. Logging into your control panel (1 minute)

2. The Dashboard – Overview of cool tools to get your site running (9 minutes)

* Google Maps – Map your listings with 3 different views
* Google XML SiteMaps – Get found on Google faster than others
* Feedburner – Get your blog going with Feedburner
* Google Analytics – Start tracking the number of people coming to your site
* Favicon – Change your favorites icon

3. Crafting your own page (15 minutes)

* Adding content
* Adding photos
* Adding videos

4. Power marketing your listings (15 minutes)

* Display your photos
* Adding files, like floor plans and strata docs to your listings
* Mapping your listing on Google
* Giving your listing its own domain (URL)
* Adding music to your listing
* Have an open house? Advertise the listing as an open house
* Virtual Tours
* Get your listing on Craigslist – and looking good!
* Adding your own filmed video to the listing

5. Unveil the power of CSS and how it can help you mastercraft your website (5 minutes)

6. What is Twitter? How to use it with your website (5 minutes)

7. Q & A (10 minutes)

**1 LUCKY attendee will win $57.00, just for taking the tour!**

Google Instant: It Searches AS You Type

Wednesday, September 8th, 2010

Big day at Google today, I’ll let Google’s Jonathan Effrat explain in the video below:

You should see this feature rolling out tomorrow.

Ubertor Update: Twitter Integration

Monday, September 6th, 2010

A quick note, Twitter has changed their API and any Ubertor clients with existing Twitter integrations needs to re-authorize their Ubertor websites to post directly to Twitter. You can do this quickly and easily by clicking on the “marketing” tab within your control panel, and then the “Twitter” tab. This is a great update as it enhances the security between Ubertor and Twitter.

Guest Post: Video Blogging

Friday, September 3rd, 2010

Editor’s note: Kelley Skar has been a REALTOR® in Calgary, Alberta for the past three years and has recently implemented social networking as a major part of his business plan. Kelley started out like any other REALTOR® knocking on doors, doing mail outs & open houses, advertising in print newsletters, etc. He is now doing 100% of his marketing online, including self promotion, and now has a solid internet marketing plan for all of his listings. Kelley incorporated a daily video blog series titled The Calgary Real Estate Connection into his plan 2 months ago to not only provide good solid information, but more importantly, to build relationships between potential clients/customers and himself.

The Vancouver Real Estate Tech September Meetup

Wednesday, September 1st, 2010

The Vancouver Real Estate Technology Meetup is back from a summer break. Come join us for the 38th RE Tech Meetup since we started back in October 2006.

This month we have Tom Everitt of ThinkTom.com as our guest speaker.


Tom Everitt is a 5 time Medallion member of the REBGV and winner of the Big Brothers of Greater Vancouver Outstanding Achiever award for 2010. He is the also the mentor for WhiteSpot Corporation’s Toastmasters public speaking group. He has been ThinkTom.com since Jan of 2000 and combines ‘old school meets new school’ real estate marketing. Using his well known humour Tom will be discussing new school technology (fresh from Agent ReBoot Seattle), old school branding and how Realtors MUST use technology to turn their ‘personal branding’ into a fulfilling and meaningful story in today’s hyper-aggressive marketplace.

Be sure to RSVP here. This event is FREE.