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Ubertor Real Estate Blog

The best guide to Real Estate Marketing for Realtors websites worldwide 

Archive for August, 2011

Scott Stratten On Realtors

Friday, August 26th, 2011

Interesting video by Scott Stratten – he talks about how agents are “using technology” just to use it. I agree with what he is saying.. I see so many agents using social media to blast listings, or making claims about their business that are either inaccurate or from years past. Take a moment to check out the video below, what do you think? Are you doing these things in your business?

As always, if you have questions, feel free to contact our live help, or drop a comment below and I would be pleased to assist.

New Feature: “Where I Sell Real Estate”

Wednesday, August 24th, 2011

Now, within your Ubertor website you can add a featured called “Where I Sell”. What this feature does is put all of your sold listings neatly on a Google Map. It is a great way to showcase your dominance in a certain area or your expertise across a wide area. Below is where John Jennings and Manyee Lui sell real estate.

Want this featured added to your website… just click on the live help button and ask one of our team. They would be pleased to assist you.

Social Media Revolution 2011 (video)

Tuesday, August 23rd, 2011

The most recent video in the series from the Socialnomics team. Check it out. (running time 2:35)

Learn to Maximize Your Ubertor Website: Live Ubertor Tour, September 1st 2011

Tuesday, August 23rd, 2011

Get expert advice from an Ubertor specialist on how to use the basics of the system. This is a great start for all new Ubertor users eager to learn how to begin maximizing their website for the most return. This is a live guided tour of Ubertor’s control panel – so if you’re on the fences about Ubertor’s software, click in and join the tour. See how easy it is to get a website up and running.

Join in 2 easy steps (Live Tour is FREE):

1. Register for the Live Tour on September 1st @ 2:00 PM PST.

Simply click on this LINK at the time of the LIVE TOUR and JOIN!

2. Use your microphone and speakers (VoIP) – a headset is recommended.

The live tour will go over the following topics:

1. Logging into your control panel (1 minute)

2. The Dashboard – Overview of cool tools to get your site running (9 minutes)

* Google Maps – Map your listings with 3 different views
* Google XML SiteMaps – Get found on Google faster than others
* Feedburner – Get your blog going with Feedburner
* Google Analytics – Start tracking the number of people coming to your site
* Favicon – Change your favorites icon

3. Crafting your own page (15 minutes)

* Adding content
* Adding photos
* Adding videos

4. Power marketing your listings (15 minutes)

* Display your photos
* Adding files, like floor plans and strata docs to your listings
* Mapping your listing on Google
* Giving your listing its own domain (URL)
* Adding music to your listing
* Have an open house? Advertise the listing as an open house
* Virtual Tours
* Get your listing on Craigslist – and looking good!
* Adding your own filmed video to the listing

5. Unveil the power of CSS and how it can help you mastercraft your website (5 minutes)

6. What is Twitter? How to use it with your website (5 minutes)

7. Q & A (10 minutes)

**1 LUCKY attendee will win $57.00, just for taking the tour!**

QR Codes Come To Ubertor Feature Sheets

Tuesday, August 23rd, 2011

Released last night into the Ubertor system was a new feature that brings in the QR codes that are automatically generated for your listings, to the feature sheet. Now, when you print off a feature sheet there is a unique QR code on each of them. This QR code will take the visitor directly to the mobile version of your listing on their smart phone. Check out your feature sheets and you will see this new feature on all of them. Let us know what you think!

Learn to Maximize Your Ubertor Website: Live Ubertor Tour, August 23rd 2011

Friday, August 19th, 2011

Get expert advice from an Ubertor specialist on how to use the basics of the system. This is a great start for all new Ubertor users eager to learn how to begin maximizing their website for the most return. This is a live guided tour of Ubertor’s control panel – so if you’re on the fences about Ubertor’s software, click in and join the tour. See how easy it is to get a website up and running.

Join in 2 easy steps (Live Tour is FREE):

1. Register for the Live Tour on August 23rd @ 10:00 AM PST.

Simply click on this LINK at the time of the LIVE TOUR and JOIN!

2. Use your microphone and speakers (VoIP) – a headset is recommended.

The live tour will go over the following topics:

1. Logging into your control panel (1 minute)

2. The Dashboard – Overview of cool tools to get your site running (9 minutes)

* Google Maps – Map your listings with 3 different views
* Google XML SiteMaps – Get found on Google faster than others
* Feedburner – Get your blog going with Feedburner
* Google Analytics – Start tracking the number of people coming to your site
* Favicon – Change your favorites icon

3. Crafting your own page (15 minutes)

* Adding content
* Adding photos
* Adding videos

4. Power marketing your listings (15 minutes)

* Display your photos
* Adding files, like floor plans and strata docs to your listings
* Mapping your listing on Google
* Giving your listing its own domain (URL)
* Adding music to your listing
* Have an open house? Advertise the listing as an open house
* Virtual Tours
* Get your listing on Craigslist – and looking good!
* Adding your own filmed video to the listing

5. Unveil the power of CSS and how it can help you mastercraft your website (5 minutes)

6. What is Twitter? How to use it with your website (5 minutes)

7. Q & A (10 minutes)

**1 LUCKY attendee will win $57.00, just for taking the tour!**

Brokerage Profile: MacDonald Realty Group

Tuesday, August 16th, 2011

We are starting a new series on the Ubertor blog where we will profile a real estate brokerage that is doing things differently in the real estate industry in one way or another. To start the series, we spoke with Jonathan Cooper (@jtscooper), the VP of Operations for Macdonald Realty Group in Greater Vancouver.

1. In one line, what makes MacDonald Realty unique? (ideally something that others cant say about themselves)

We operate on a win-win-win philosophy: our company is not successful unless our agents and clients are successful.

2. Why should agents consider moving their licence to MacDonald Realty?

Based on our model, the success of our brokerage is predicated on the success of our agents. We are partners with our agents, providing them with training, support, and marketing and technology programs that will help them do more business.

3.Quick bio about MacDonald Realty; how many agents, when did it start, how many offices, etc

Started in 1944, Macdonald Realty now has 930 sales associates in over 20 offices across British Columbia. We are unique in offering a full range of real estate services: residential sales, commercial sales and leasing, property and strata management, relocation, and project marketing.

4. What is next for MacDonald Realty? (new office, new Province, new direction, etc)

Continue to expand and consolidate our position as BC’s leading independent real estate services company.

5. Tell us about yourself

Jonathan Cooper, VP Operations for Macdonald Realty Group. I oversee PR, marketing and technology programs for all of our divisions. I’m also involved in seeking opportunities for expansion.

If you want your brokerage profiles, drop us a note for consideration.

Ubertor Testimonial from Joey Marshall for Uber Tin!

Monday, August 15th, 2011

Uber Tin is on fire…

Not literally, but in terms of providing exceptional customer service!

A month ago, I wrote a quick blog post about Uber Tin and an awesome testimonial she received from Vancouver Realtor, Neil Chahal. Again, I write about another Uber-Testimonial Uber Tin received from Ottawa Realtor, Joey Marshall.

Another standing applause for Uber Tin!

Hi Bryan,

I just wanted to take a moment out of my day to send a special thank you to Ubertor and their client services team! I’m currently creating my third Ubertor website and came across some issues this week, I was lucky enough to have UberTin patiently walk me through everything on live chat! I now have a brand new google translator on all of my websites which helps greatly due to my city (Ottawa) being a very bilingual city. UberTin has helped me with adding a stylish Twitter widget so now my clients can easily follow me on Twitter! Her response time in Live Chat is amazing, clients like myself really feel like she cares about her job and wants to do her best to help us out! In my opinion, employees like this are what makes big companies successful! Not only does Ubertor have a great quality product but they also have great quality service and that’s what seperates them from everyone else in the industry!

Keep up the great work everyone! Thanks again UberTin!

Sincerely happy client right here,

Joey Marshall
Keller Williams Ottawa Realty

(Amazing) Every Minute on The Internet Here’s What Happens:

Monday, August 15th, 2011

Internet Infographic:

168 million emails are sent.
695,000 Facebook status updates are posted.
694,445 searches are conducted on Google.
510,000 Facebook comments are posted.
370,000 minutes are spent using Skype.
98,000 tweets are tweeted on Twitter.
79,364 Facebook wall posts are submitted.
20,000 posts are created on Tumblr.
13,000 hours are spent listening to Pandora.
13,000 IPhone apps are downloaded.
12,000 new Craig’s List postings are made public.
6,600 new pictures/photos are uploaded to Flickr.
1,700 users download Firefox.
1,600 reads on conducted on Scribd.
1,500 new blog posts are posted. (Glad I could contribute!)
600 new videos are uploaded to YouTube.
320 Twitter accounts are created.
140 questions are answered between both Answers.com and Yahoo Answers.
125 WordPress Plugins are downloaded.
100 new LinkedIn accounts are created.
70 new domains are registered.
60 new blogs are created.
50 users download WordPress.
1 new definition is added to Urban Dictionary.

Source: www.go-globe.com

Connect With Ubertor On Facebook

Monday, August 15th, 2011

Are you on Facebook? I would assume, that by not, almost all of you are on Facebook. If so, click on the “Like” button below to join the Ubertor Facebook page.