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Ubertor Real Estate Blog

The best guide to Real Estate Marketing for Realtors websites worldwide 

Archive for November, 2011

Ubertor’s Newest Platinum Approved Vendor: SeeVirtual Marketing & Photography

Tuesday, November 29th, 2011

SeeVirtual integrates all the elements of an effective real estate virtual tour directly into your Ubertor website: professional photography, interactive 360° panoramas, interactive floor plans, viewable floor plan PDFs, HD video, Walkscore and they even fix your Map and Street View so they are in the correct spot and pointing in the right direction.

You can see below all the content that SeeVirtual can create for your listings. All the links they generate on YouTube, Craigslist, Kijiji, Realtor.ca, Realtylink.org, and the thousands of other websites all point directly to your website and because all the content is integrated into your Ubertor website, your branding is kept consistent and your audience more engaged. The 360 Pans are interactive: the menu let’s the viewer jump around from room to room using the drop-down menu and the SEE FLOORPLAN button gives them one of the coolest interactive views around.

Below is the really cool interactive floor plan view that shows you were you are in the home as well as where you are looking. You can click on the hot spots to jump around from room to room, drag on the radar to see the area of the room on the floor plan you want to see as well as drag the main image around as well and refer to the radar to see where you are looking.

Not only do they provide you with the interactive floor plan, they can also embed the floor plan directly into the webpage so your audience can see it inline (as well as download it if they want too).

We should mention that their combined package pricing for real estate virtual tours and floor plan measuring is very competitive and the quality is impressive.

The HD video they create from the images they capture on site is uploaded to YouTube and heavily keyworded so that it shows up in the search results. It also can include your custom branding so your brand gets exposure not matter where the video is viewed on the web in addition to a professional voice over or even your own recorded message. They can then embed a larger than standard version of the video into your Ubertor website.

Finally, to round out the comprehensive virtual tour on your website, they integrate the Walkscore data (after correctly positioning the Map and Street View direction) to show all the restaurants, schools, shopping, parks, etc around your property. They will even alter the code to hide the Walkscore® value if it is below 85 so that your audience can still see what’s around your listing without being put off by a low Walkscore geared towards city living and not the suburbs.

If you want to play around with the interactive features on Bettina’s website click here or check out their REALTOR® focused website for more samples.

We’re excited to have SeeVirtual Marketing & Photography as our newest Platinum Approved Vendor. They are the largest real estate photography and marketing company in Vancouver and the Fraser Valley and also in provide service in Edmonton, AB and Nanaimo, BC. They’ve shot over 22,000 virtual tours and are the experts in digital property marketing and listing engagement. If you would like the SeeVirtual 360 Experience in your area, they are looking to expand, so contact them today or have your photographer get in touch.

You can view their Client Success Stories and Testimonials

Or visit their website: www.seevirtualrealestate.com

The Rules of Engagement in Sales and Marketing

Monday, November 28th, 2011


(from Sociable!)

AirBnB – A Great Way For Your Clients To Bring In Revenue

Saturday, November 26th, 2011

Have you heard of AirBnB.com? If not, you should look into it.

AirBnB.com is a website that enables home owners to rent out their extra rooms/beds/space/ to travellers from all over the world. The concept is simple, match up someone looking for a bed, with someone who has an extra bed. It is a fantastic way to bring in a little extra income and makes it quite simple to do so. Check it out, it is a fresh take on “mortgage helper”.

I had the opportunity to meet with Joe Gebbia today, the co-founder of AirBnB. Joe showed me around their San Francisco offices and we chatted about their growth plans as well as how their international expansion is going. They have a fantastic office space and are up to great things. If you have a client that has an extra room or a basement suite to rent, maybe AirBnB is the solution they have been looking for.

(The story behind Cap’t McCains)

AirBnB meeting rooms are all designed after real rooms from a listing on their website

AirBnB San Francisco Head Office

Real Estate Agent Video

Saturday, November 26th, 2011

Do you have a video that describes your real estate business? We suggest agents take the time to put a video on their website about who they are and what makes them unique. Here is what Calgary Realtor Cliff Stevenson put together:

Updated Feature: Custom Feature Sheet Disclaimer

Thursday, November 24th, 2011

We had a few requests from international brokerages who have agents using our websites from different parts of the world, for the ability to have custom disclaimers on the feature sheets that our system puts out. Well, this functionality was added to the system. Now, any agent can add a custom disclaimer to their website, so that when someone downloads the feature sheet (pdf) it showcases their unique disclaimer. You can see this feature by clicking “Listings” then “Options” in your control panel.

Learn to Maximize Your Ubertor Website: Live Ubertor Tour, December 1st 2011

Thursday, November 24th, 2011

Get expert advice from an Ubertor specialist on how to use the basics of the system. This is a great start for all new Ubertor users eager to learn how to begin maximizing their website for the most return. This is a live guided tour of Ubertor’s control panel – so if you’re on the fence about Ubertor’s software, click in and join the tour. See how easy it is to get a website up and running.

 

Join in 2 easy steps (Live Tour is FREE):

1. Register for the Live Tour on December 1st @ 10:00 AM PST.

Simply click on this LINK and join the tour!

2. Use your microphone and speakers (VoIP) – a headset is recommended.

The live tour will go over the following topics:

1. Logging into your control panel (1 minute)

2. The Dashboard – Overview of cool tools to get your site running (9 minutes)

* Google Maps – Map your listings with 3 different views
* Google XML SiteMaps – Get found on Google faster than others
* Feedburner – Get your blog going with Feedburner
* Google Analytics – Start tracking the number of people coming to your site
* Favicon – Change your favorites icon

3. Crafting your own page (15 minutes)

* Adding content
* Adding photos
* Adding videos

4. Power marketing your listings (15 minutes)

* Display your photos
* Adding files, like floor plans and strata docs to your listings
* Mapping your listing on Google
* Giving your listing its own domain (URL)
* Adding music to your listing
* Have an open house? Advertise the listing as an open house
* Virtual Tours
* Get your listing on Craigslist – and looking good!
* Adding your own filmed video to the listing

5. Unveil the power of CSS and how it can help you mastercraft your website (5 minutes)

6. What is Twitter? How to use it with your website (5 minutes)

7. Q & A (10 minutes)

**1 LUCKY attendee will win $57.00, just for taking the tour!**

Huge Listing Photos

Sunday, November 20th, 2011

One thing that many agents are taking advantage of on the Ubertor system is the HUGE listing photos. If you upload your photos, directly to your Ubertor website, they will show in a large format. Much larger than what you can import from your real estate board or than most IDX providers. Check out how LoftsVancouver’s listing photos look. (you can also make your thumbnail photos bigger too)

Learn to Maximize Your Ubertor Website: Live Ubertor Tour, November 24th 2011

Thursday, November 17th, 2011

Get expert advice from an Ubertor specialist on how to use the basics of the system. This is a great start for all new Ubertor users eager to learn how to begin maximizing their website for the most return. This is a live guided tour of Ubertor’s control panel – so if you’re on the fence about Ubertor’s software, click in and join the tour. See how easy it is to get a website up and running.

 

Join in 2 easy steps (Live Tour is FREE):

1. Register for the Live Tour on November 24th @ 10:00 AM PST.

Simply click on this LINK and join the tour!

2. Use your microphone and speakers (VoIP) – a headset is recommended.

The live tour will go over the following topics:

1. Logging into your control panel (1 minute)

2. The Dashboard – Overview of cool tools to get your site running (9 minutes)

* Google Maps – Map your listings with 3 different views
* Google XML SiteMaps – Get found on Google faster than others
* Feedburner – Get your blog going with Feedburner
* Google Analytics – Start tracking the number of people coming to your site
* Favicon – Change your favorites icon

3. Crafting your own page (15 minutes)

* Adding content
* Adding photos
* Adding videos

4. Power marketing your listings (15 minutes)

* Display your photos
* Adding files, like floor plans and strata docs to your listings
* Mapping your listing on Google
* Giving your listing its own domain (URL)
* Adding music to your listing
* Have an open house? Advertise the listing as an open house
* Virtual Tours
* Get your listing on Craigslist – and looking good!
* Adding your own filmed video to the listing

5. Unveil the power of CSS and how it can help you mastercraft your website (5 minutes)

6. What is Twitter? How to use it with your website (5 minutes)

7. Q & A (10 minutes)

**1 LUCKY attendee will win $57.00, just for taking the tour!**

Realty Watch 2011 (video)

Monday, November 14th, 2011

New video from Realty Watch. “Realty Watch is a community crime prevention program operating across the Lower Mainland of British Columbia, Canada, from Whistler to Hope and every community in between. Over 14,000 REALTORS® assist police as extra “eyes and ears” in their communities.”

Does your area have something similar?

Learn to Maximize Your Ubertor Website: Live Ubertor Tour, November 17th 2011

Thursday, November 10th, 2011

Get expert advice from an Ubertor specialist on how to use the basics of the system. This is a great start for all new Ubertor users eager to learn how to begin maximizing their website for the most return. This is a live guided tour of Ubertor’s control panel – so if you’re on the fence about Ubertor’s software, click in and join the tour. See how easy it is to get a website up and running.

 

Join in 2 easy steps (Live Tour is FREE):

1. Register for the Live Tour on November 17th @ 10:00 AM PST.

Simply click on this LINK and join the tour!

2. Use your microphone and speakers (VoIP) – a headset is recommended.

The live tour will go over the following topics:

1. Logging into your control panel (1 minute)

2. The Dashboard – Overview of cool tools to get your site running (9 minutes)

* Google Maps – Map your listings with 3 different views
* Google XML SiteMaps – Get found on Google faster than others
* Feedburner – Get your blog going with Feedburner
* Google Analytics – Start tracking the number of people coming to your site
* Favicon – Change your favorites icon

3. Crafting your own page (15 minutes)

* Adding content
* Adding photos
* Adding videos

4. Power marketing your listings (15 minutes)

* Display your photos
* Adding files, like floor plans and strata docs to your listings
* Mapping your listing on Google
* Giving your listing its own domain (URL)
* Adding music to your listing
* Have an open house? Advertise the listing as an open house
* Virtual Tours
* Get your listing on Craigslist – and looking good!
* Adding your own filmed video to the listing

5. Unveil the power of CSS and how it can help you mastercraft your website (5 minutes)

6. What is Twitter? How to use it with your website (5 minutes)

7. Q & A (10 minutes)

**1 LUCKY attendee will win $57.00, just for taking the tour!**