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Ubertor Real Estate Blog

The best guide to Real Estate Marketing for Realtors websites worldwide 

Archive for January, 2012

Note: Changes To The Light Plan

Tuesday, January 31st, 2012

We have made a slight adjustment to the smallest plan on the Ubertor platform. The “Light” plan, which we added a couple years ago, has been a great success. New agents just getting into the business have been taking advantage of this plan as a way to get their website rolling, while keeping their costs inline as they work to grow their business.

As of today, you will notice that the price has changed a little bit. We have adjusted the price from $9.99 per month, to $17.00 per month. But don’t worry, anyone on this plan is grandfathered in and their pricing will not change. Clients signing up going forward will be on the new pricing. While the price has gone up a bit, it is still a very cost effective way to get a website up and running.

Want to give Ubertor a shot? Use this link to get your first 5 weeks FREE.

ARG Abbott Realty Group Broker Pulls Listing Syndication

Monday, January 30th, 2012

What do you think about Zillow, Trulia, Realtor.com, Zoocasa or the like? Are they helpful to your business? or harmful? Check out what Jim Abbott with ARG Abbott Realtor Group did. See his video below:

“ARG Abbott Realty Group Broker and President Jim Abbott explains why ARG listings will no longer be permitted on 3rd party syndicator sites such as trulia, zillow, and realtor.com” (source)

Do You Use An Apple or PC?

Sunday, January 29th, 2012

More and more people are moving to Apple for their computer needs. Have you made the switch? Are you using an iPhone now rather than a Blackberry? Or a Mac instead of a PC? Apparently, there are 371,000 babies born each day and there are 377,900 iPhones sold each day (source). That is an unreal stat!

When I speak with agents, many times they mention their MLS as the reason they have not made the switch, or why they use 2 computers. I see that real estate agent Russ Macnab has even put together an online petition to get Marketlinx to go Apple friendly.

So what do you think? Are you an Apple fan? Considering making a change? or love your PC?

Learn to Maximize Your Ubertor Website: Live Ubertor Tour, February 2nd 2012

Thursday, January 26th, 2012

Get expert advice from an Ubertor specialist on how to use the basics of the system. This is a great start for all new Ubertor users eager to learn how to begin maximizing their website for the most return. This is a live guided tour of Ubertor’s control panel – so if you’re on the fence about Ubertor’s software, click in and join the tour. See how easy it is to get a website up and running.

Join in 2 easy steps (Live Tour is FREE):

1. Register for the Live Tour on February 2nd @ 10:00 AM PST.

Simply click on this LINK and join the tour!

2. Use your microphone and speakers (VoIP) – a headset is recommended.

The live tour will go over the following topics:

1. Logging into your control panel (1 minute)

2. The Dashboard – Overview of cool tools to get your site running (9 minutes)

* Google Maps – Map your listings with 3 different views
* Google XML SiteMaps – Get found on Google faster than others
* Feedburner – Get your blog going with Feedburner
* Google Analytics – Start tracking the number of people coming to your site
* Favicon – Change your favorites icon

3. Crafting your own page (15 minutes)

* Adding content
* Adding photos
* Adding videos

4. Power marketing your listings (15 minutes)

* Display your photos
* Adding files, like floor plans and strata docs to your listings
* Mapping your listing on Google
* Giving your listing its own domain (URL)
* Adding music to your listing
* Have an open house? Advertise the listing as an open house
* Virtual Tours
* Get your listing on Craigslist – and looking good!
* Adding your own filmed video to the listing

5. Unveil the power of CSS and how it can help you mastercraft your website (5 minutes)

6. What is Twitter? How to use it with your website (5 minutes)

7. Q & A (10 minutes)

**1 LUCKY attendee will win $37.00, for taking the tour!**

Ubertor Extreme Design (XD)

Wednesday, January 25th, 2012


With the new year in full gear, Ubertor will be releasing the brand new ‘Extreme Design’ (XD) packages. Throughout 2011, Realtors have been asking us to help them add design touches to certain aspects of their business: Banners, Mastheads, Mobile Templates, and the list goes on…

With a high demand and request from our team, we decided to create the XD packages to help Ubertor users who don’t have the time (or design gene) to customize certain parts of their site and business.

The XD packages will help Ubertor users :

  • Customize their banner and masthead.
  • Customize their mobile template to resemble and have the same skin as their website.
  • Create custom feature sheets for any of their properties for sale.
  • Add a background to their Twitter.
  • Customize their Facebook pages to resemble their website.

If you have any questions about the Ubertor XD packages, feel free to engage our Live Help, we’ll be happy to help you.

Recap: CREB Forecast Conference; Calgary AB

Saturday, January 21st, 2012

I was invited to attend the CREB conference in Calgary, AB this past week to be part of the CREB Media Services booth within the trade show. About a year ago, Ubertor and CREB entered into an agreement for Ubertor to be the exclusive provider of websites to CREB agents. I flew into Calgary the evening before the conference to get prepared for the event but to also entertain a few of the speakers that were coming to the show.

I invited Tod Maffin, David Allison as well as Inman News‘ Chris Smith to join myself and a few Ubertor clients and friends for dinner at Wurst.

It was a great night and a great opportunity for everyone to meet and chat about all things real estate. (There might have been some talk of Calgary’s beautiful -41 weather as well)

The conference the next day was great. Very well run, a sold out crowd with a solid line up of speakers. Agents had lots of great feedback about the event and many took advantage of the offer CREB was promoting with Ubertor.

Here are some pictures from the dinner the night before as well as the conference the next day:


(Clockwise from bottom left: Todd Maffin, Kelley Skar, Jim Sparrow, Debra Sonmor, Cliff Stevenson, Chris Smith, Amy, Sandip Dagli, David Allison and Ryan Laurin.


(CREB / Ubertor Banner)


(Gloria from CREB)


(on right: Mark from CREB)


(L – R: Stephen Jagger and Kelley Skar)

Tom Everitt Runs For Geographical Division of Vancouver Westside

Friday, January 20th, 2012

Ubertor client Tom Everitt is running for Geographical Division of Vancouver Westside in the upcoming real estate board vote. He has posted a video explaining his reasons for joining. Check it out, it is another great example of using video to get a message across.

Learn to Maximize Your Ubertor Website: Live Ubertor Tour, January 26th 2012

Thursday, January 19th, 2012

Get expert advice from an Ubertor specialist on how to use the basics of the system. This is a great start for all new Ubertor users eager to learn how to begin maximizing their website for the most return. This is a live guided tour of Ubertor’s control panel – so if you’re on the fence about Ubertor’s software, click in and join the tour. See how easy it is to get a website up and running.

 

Join in 2 easy steps (Live Tour is FREE):

1. Register for the Live Tour on January 26th @ 10:00 AM PST.

Simply click on this LINK and join the tour!

2. Use your microphone and speakers (VoIP) – a headset is recommended.

The live tour will go over the following topics:

1. Logging into your control panel (1 minute)

2. The Dashboard – Overview of cool tools to get your site running (9 minutes)

* Google Maps – Map your listings with 3 different views
* Google XML SiteMaps – Get found on Google faster than others
* Feedburner – Get your blog going with Feedburner
* Google Analytics – Start tracking the number of people coming to your site
* Favicon – Change your favorites icon

3. Crafting your own page (15 minutes)

* Adding content
* Adding photos
* Adding videos

4. Power marketing your listings (15 minutes)

* Display your photos
* Adding files, like floor plans and strata docs to your listings
* Mapping your listing on Google
* Giving your listing its own domain (URL)
* Adding music to your listing
* Have an open house? Advertise the listing as an open house
* Virtual Tours
* Get your listing on Craigslist – and looking good!
* Adding your own filmed video to the listing

5. Unveil the power of CSS and how it can help you mastercraft your website (5 minutes)

6. What is Twitter? How to use it with your website (5 minutes)

7. Q & A (10 minutes)

**1 LUCKY attendee will win $37.00, for taking the tour!**

CREB Forecast Convention and Trade Show 2012

Sunday, January 15th, 2012

Are you going to the CREB Forecast Convention and Trade Show in Calgary on January 18th 2011? Ubertor will be there! We will be at the joint CREB/Ubertor booth talking about websites and how the CREB/Ubertor websites can help agents in Calgary promote their listings. Pop by our booth and say hi, I will be there and look forward to meeting you all. We will have a special promo for agents who sign up at the CREB Forecast event – swing by to learn more. See you this Wednesday, January 18th 2012.

Calgary Condo Pros Update

Saturday, January 14th, 2012

The team at CalgaryCondoPros.com have updated the look and feel of their website again. Last time we covered their website it was about the use of 3rd level navigation, this time, you will notice that they have kept the 3rd level navigation but added more listings to their home page as well as some video and quicker, more effective ways to contact them.