Ubertor Real Estate Blog

The best guide to Real Estate Marketing for Realtors websites worldwide 

Archive for the ‘New Ubertor Features’ Category

Wow, kitscondos.ca

Tuesday, March 11th, 2008

Kuni is at it again. The CSS design masters at KuniDesign.com have rolled out another great skin on an Ubertor website. Check out kitscondos.ca. It is an example of what a CSS designer can do to your Ubertor website to provide you with a unique, custom look to your Ubertor functionality.

Check out their site. If your looking for some fresh looks for your Ubertor site, check out Kuni or some of our Approved Vendors.

kits condos

Control Your Robots.txt file

Friday, December 21st, 2007

As an advanced feature of the Ubertor system and another part of the SEO Enhancement you can control your Robots.txt file. “The robots exclusion standard, also known as the Robots Exclusion Protocol or robots.txt protocol, is a convention to prevent cooperating web spiders and other web robots from accessing all or part of a website which is, otherwise, publicly viewable. Robots are often used by search engines to categorize and archive web sites, or by webmasters to proofread source code.” (from Wikipedia.org) Click on the marketing tab within your control panel for more details. The is a feature that your search engine optimization person would take advantage of.

The SEO Enhancement feature not only gives you control of your title tags, meta tags and robots.txt file but it also gives you the ability to create landing pages. Click on the live help button for more information.
robots

Now you can Create Landing Pages Quickly and Easily

Wednesday, December 19th, 2007

As part of the SEO Enhancement available in the Ubertor website system there is a new feature under the marketing tab called “Landing Page”. Within this feature you can quickly and easily create landing pages for your website.

What is a Landing Page? - “In online marketing a landing page, sometimes known as a lead capture page, is the page that appears when a potential customer clicks on an advertisement or a search-engine result link. The page will usually display content that is a logical extension of the advertisement or link, and that is optimized to feature specific keywords or phrases for indexing by search engines.” (from wikipedia.org)

So if your using Google Adwords to promote your business you should not have the ad going to your home page. You should have it going to a landing page within your website that is specific and targeted.

Now within the Ubertor system you can create landing pages quickly and easily. The great thing is that you can test your landing pages effectively. As I have mentioned many times in the past, Google does NOT like duplicate content. And if your testing different landing pages that happen to have some of the same content as other pages, Google can punish you. Well, not if your using the Ubertor landing page system. It is built with special code so that the search engines do NOT index them. That way you can test the same text but different titles or different text but the same titles. Or everything is the same except the lead generation form has different fields. The idea is to test, test, test.

The idea is that your ad is generating some sort of conversion. Instead of just having your ad pointing to your home page, put it to work. Ensure that your advertising money is getting you leads.

Start by creating some landing pages that are specific and targeted to whoever is clicking on your ad. Here is an example of a landing page that Rob Macpherson created for landlords.

You will also notice that there is no banner photo and no navigation on this page. The idea is to ensure that the visitor follows the steps that you want them to follow.

Start now! Start creating landing pages for your ads!

If you have any questions feel free to contact us.

landing page

Easy Virtual Flyers - Build your own in 3 minutes!

Sunday, December 2nd, 2007

I wrote about the new Craigslist tab within your control panel, now shown as “V Flyer” within every Ubertor control panel. You can find it within any listing. This feature allows you to quickly and easily create a virtual flyer of your listing, open house or rental property. I checked Craigslist to see if any were there and found quite a few. Here are a few Ubertor Virtual Flyers within Craigslist:
- $424900 Burnaby 2 bedroom Condo New Listing
- $219900 1 Bed, 1 Bath, 426 sq ft, Collingwood Condo, Vancouver
- $1890000 2 Bed, 1 Bath, 1530 sq ft, Coal Harbour Condo, Vancouver
- $338000 2 Bed, 2 Bath, 890 sq ft, South Burnaby Condo
-$1695 / 2br - Deluxe Whistler 2 Bedroom Suite

Just look for the “V Flyer” tab within any listing to create your own.
virtual flyer

New Feature: Virtual Flyer

Thursday, November 29th, 2007

Right now, within every listing in your Ubertor control panel you will see a tab called “Craigslist”. (tab name may change) This tab has some code on it that you can cut and paste into other websites. This feature was built with Craigslist.org in mind but as you can see below, it can be pasted almost anywhere. I took the code from JeffandSteve.com’s website and pasted it below. Check out how it breaks up the information, adds the photos, links back to the listing on the agents site and adds the agents contact information.


Here is what it looks like:

For Sale: Los Altos 4 Bedroom Single Family Residence



579 Lassen Street
Los Altos
94022

»map
»more details
Bedrooms:  4
Bathrooms (full):  5
Price:  $1,498,000
Year Built:  1955
Interior SQ. FT.:  2229
Lot Size:  6969
Garage:  2



579 Lassen Street, Los Altos


Kitchen


Family Room


Master Bedroom


Dining Area


Hall Bath

Description

A tranquil location very close to the Village complements this charming home in North Los Altos. The flexible floor plan is perfect for an extended family, or the home could be converted to a duplex for extra income.

Four spacious bedrooms are accompanied by five full baths. The expansive living room is accentuated with new, deep pile carpeting, large window providing bright illumination, and a warm fireplace. Enjoy cooking in the bright and spacious kitchen which offers abundant maple cabinetry, 4-burner gas range, large window viewing the rear yard, and roomy informal eating space. A large family room features a warm fireplace, access to a kitchenette and central courtyard for outdoor entertaining, and a dedicated full bath. A large hall bath has a pedestal sink, shower over tub, and tile flooring. Serving two additional bedrooms, a second hall bath features a pedestal sink and shower over tub. The property is zoned for multiple units and can be converted to a duplex (buyer to verify). Secure parking is provided in an attached two-car garage. The living area is approximately 2229 square feet, and the lot size is 6969 +/-square feet (per county records). Highly regarded Los Altos schools include Covington Elementary, Egan Intermediate, and Los Altos High.


Features

Amenities


Jeff Stricker
Phone:  650-209-1552
Fax:  650-941-1411
Email:  jstricker@apr.com
Alain Pinel Realtors
167 S San Antonio Rd, Ste 1
Los Altos/CA
94022

30 Days Free - give us a try

Monday, July 23rd, 2007

We have relaunched our order form now with a great new bonus - order now and you will get your first 30 days free! Plus with our current promotion of waiving the setup fee you and quickly and easily test us out with no obligation. Plus there are 4 plans to choose from. Which one is perfect for you? - www.ubertor.com
30days free

Set yourself apart! Showcase your niche specialty with an Ubertor AFC.

Tuesday, May 8th, 2007

realtor websitesAn AFC (Auto Fill Category) automatically displays all available reciprocity listings matching your pre-specified criteria. With an AFC, you can show all of the million dollar homes in North Van, all of the penthouses in Yaletown, or all of the great deals off of Commercial Drive. Drill down to a specific property type, price range, neighborhood or condo building!

You can order an AFC for your Ubertor Real Estate Website right through your control panel. Just click on the enhancements tab, scroll down to the “Auto Fill Category” section and from there you can automatically add an AFC to your website. For a limited time there is no setup fee. The monthly fee is just $10.00/month

Think about the possibilities:

* Homes in Kerrisdale under $750,000: http://www.kerrisdale.ca/KerrisdaleUnder750k.php
* Bankview Real Estate listings: http://www.southcalgaryrealestate.com/BankviewRealEstate.php
* Townhouses in Fraserview: http://www.fraserview.macrealty.com/Townhouses.php
* All homes in the Electric Avenue: http://www.electricavenue.ca/ElectricAvenue.php

The best part is.. you can actually add listings from almost any area to your website instantly.

Try it out… as usual there is No Contract, No Obligation. Try it out for a few months, your website visitors will love it.

Customize your Ubertor website almost anyway you want!

Thursday, March 1st, 2007

Just the other day we unlocked the Cascading Style Sheets (CSS) that controls the look and feel of Ubertor websites. Now, Ubertor clients can have a CSS programmer manipulate their website any way they want, quickly, easily and instantly. The CSS unlock feature comes as part of the $77/month plan and needs to be enabled on your website.

More information coming shortly but if you have any questions feel free to contact us.

Here are some sites that have their CSS modified to have a custom look and feel:
http://www.jameswarren.ca
http://www.andrewhasman.com
http://www.martyhomes.com
http://www.sanfranciscotics.com
http://www.kenleong.com

Looking for more information on CSS? check out:
http://www.csszengarden.com
http://www.w3.org/Style/CSS
http://en.wikipedia.org/wiki/Cascading_Style_Sheets

NEW Ubertor Feature: upload custom feature sheets to your real estate listings

Sunday, February 25th, 2007

Many clients have asked for this feature and now it is part of the Ubertor real estate software. You can upload any PDF feature sheet to your listings quickly and easily and your PDF will replace the one that our system automatically generates.

vancouver real estate

If you have any questions about this new feature please feel free to contact our live help.

Mini-Site for a single listing - promote your listings with a vanity domain!

Friday, February 16th, 2007

Now, within all Ubertor websites you can quickly and easily create a “mini-site” for an individual listing. Now when your doing your listing presentation you can tell the homeowner that you will have a specific domain name for their property that directs all visitors to their home within your website.
What a way to show the homeowner that you mean business!

Using the “mini-site” tab with any of your listings you can register a domain name and point it right to that specific listing.

For example, you could register 1388West6th.com and have it go directly to http://www.martyhomes.com/Properties.php/Details/208/details

Promote 1388West6th.com
- on flyers
- email newsletters
- top of For Sale signs
- on postcards

It is a great way to show the homeowner that you are focused on them and selling their home!
mini website for real estate websites individual listing website